Social Media Team Lead

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Sports Brief is looking for a creative mind to head to our social media team.


  • Overseeing our Facebook, Instagram, WhatsApp channel and Twitter (X) page.
  • Plan & develop and manage a social media content calendar for relevant platforms - weekly (Facebook, Instagram (to include Stories), WhatsApp channel, Twitter, LinkedIn, and future social platforms).
  • Ensure all online material and messaging are consistent with the SB corporate identity, values, overall story, and voice for the target audience.
  • Interact with the designer in terms of setting tasks, request changes made and approving the final design.
  • Oversee and approve new graphic posts of social media editors
  • Identify social media events such as an interesting hashtag or a sensitive topic and share appropriate content that aligns with the company’s social media strategy.
  • Schedule posts and decode insights.
  • Find and engage new potential advertisers through social media and then put them in touch with Sales team.
  • Researching social media trends and informing management of changes that are relevant to the company’s marketing activities.
  • Identifying strategic social media weaknesses and making recommendations for improvements.
  • Manage 3 social media managers and social lead editors.
  • Host live stream events to actively engage their audience and provide highly interactive entertainment directly to their audience.


  • Understanding of social media KPIs; Assist with tracking and interpreting metrics to enhance user engagement, suggest content optimization
  • Intermediate level of Figma, Canva or Adobe Photoshop
  • Creativity to think outside the box
  • Able to take initiative and create new ideas and content
  • Strong writing, organizational, project management, and time management skills
  • Working knowledge and familiarity with SEO, Crowd Tangle, Buzzumo
  • Problem-solving skills
  • An ability to recognize good design and maintain a consistent aesthetic

Sports Brief is a partner of LEGIT company, a media holding operating in South Africa, Nigeria, Kenya and Ghana, with projects like,, and

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